December 5, 2015
Federis & Associates Law Offices hosted this year’s INTA Roundtable in the Philippines. Aptly titled Behind the Brand: Insider Perspective on Brand Management and Protection, in-house lawyers from the leading companies in three industries participated in a lively discussion of the challenges they face in trademark enforcement in the Philippines, and overseas, as they all expand their markets outside the country. The session was moderated by Jan Ponce, a Partner at Federis, and was held on Thursday, November 26, 2015 at the Makati Shangri-La Hotel.
The discussion kicked off with the discussion by the lawyers of San Miguel Brewery Inc., United Laboratories and Banco de Oro (BDO). One common concern that was discussed at length was the challenge of complying with formality requirements when filing trademark applications in South America and in the Middle East.